Interior Design Business
Tips & Tricks
Finding the perfect potential clients can be a time consuming job - but it is CRITICAL to your future success, and it's something you should be doing all the time. Networking, marketing, and a lot of outreach can pull in some great possible clients, but then what?? It's almost like a dating...
This is one of the hardest boundaries to keep in place as a small business owner!! Because you already know the answer to the question in that headline. You really shouldn't be friends with your employees, but in a small business, it can be really hard to avoid blurring the lines. And OF COURSE...
One of the best ways to be sure your project rolls along smoothly is the work you do with your clients BEFORE you even start! It's important to educate your clients so they understand how everything is going to move forward. That's ESPECIALLY true if they have never worked with a designer before....
That headline may seem like a trick question - but this is actually something that a LOT of designers can't answer. They may think that because they hired the photographer, and they designed the interiors, that the photos belong to the designer. Nope. Surprised?? I'll explain WHO owns those...
There is nothing better than walking your client through their finished home and surprising them with all the stunning details and incredible design! It's fantastic to know that you've amazed them with your talent and creativity, right?? But there are SOME surprises that clients definitely do NOT...
Wouldn't it be great if there was a magic bullet that would help us improve customer service, be more efficient and effective, AND would make our companies more profitable?? Well believe it or not, that isn't a unicorn dream. Implementing strong business processes and systems absolutely help you...
Leading your own company can be a lot of responsibility, especially when you're also in charge of the creative process, finding new clients, and juggling all the balls for your projects! But the better you can be as a leader, the more smoothly your company will run. Too often, though, we're...
If you're in the interior design business, you've had at least one not-great client. It is just a miserable experience and can REALLY drag you down! It can even impact your work with other clients and projects. So if at all possible, it's best to avoid those frustrating clients. There are...
If you just watched yet another reel of interior designers having a blast at DecoOff in Paris, or if you scrolled through photos on Facebook of a design group's tour of LA architecture, then you've probably had a serious case of FOMO (fear of missing out)!!! I know it happens to me -...
Did you know that only 36% of small businesses have an SEO strategy?! And many don't know what SEO stands for - it's Search Engine Optimization. FULL transparency: I didn't either so I hired someone to teach me! Basically it helps direct searches on the Internet to your website. A great SEO plan...
When an interior design project can take months (or years!!) to complete, it's easy to want to rush through the final phases. If it's been a pain of a project with lots of challenges, we all can be guilty of just trying to wrap it up. But...finishing STRONG is the key to staying in business and...
There can be a lot of reasons that keep you from shooting your finished projects. But that's a BIG mistake!! Those photos are the ONE thing that will help you hit your goals in 2023. Seriously! You can't let a busy schedule or reluctant clients get in your way. And you need to be SURE that you...